As important as knowing what to say, is knowing when to say it, to whom, and where. Truly integrated communication takes into account a narrative for all stakeholders, the touch points where they engage, and alignment in delivery.
If brand is the heartbeat of a company, communication is the central nervous system. Strategic stakeholder communication programs can be a key driver of reputation, likewise, a breakdown in communication or ineffective program is often the path to a poor reputation and the primary clog that stunts efforts to repair the damage.
An integrated communications strategy takes into account consistent messaging across each channel with valuable and timely information to all stakeholders. The result is increased familiarity, trusting customers, confident vendor partners, and informed employees capable of solving problems on behalf of the organization.
Our scope of services is customized around where a company needs to focus its reputation efforts, Communication initiatives may include:
- Outsourced communication
- Thought leadership
- Integrated communication
- Internal communication
- Change communication
- Narrative and storyline development